# Latest **URL:** https://forum.zurb.com/latest.md?page=1 [Latest](https://forum.zurb.com/latest.md) · [Categories](https://forum.zurb.com/categories.md) · [Tags](https://forum.zurb.com/tags.md) **Page:** 2 --- ## [Is design building value or just burning budget? (Q&A)](https://forum.zurb.com/t/is-design-building-value-or-just-burning-budget-q-a/607)
**Author:** [@Bryan](https://forum.zurb.com/u/Bryan)\ **Replies:** 22\ **Last updated:** [May 30, 2026, 4:51pm UTC](https://forum.zurb.com/t/is-design-building-value-or-just-burning-budget-q-a/607 "2026-05-30T16:51:02Z")
Today we’re digging into @Sol\_Mesz’s article, Design: cost, expense or investment? Her observation is that design can be treated in one of three ways inside a company: as a cost, an expense, or an investment. That label … --- ## [It's not what the feedback says, it's how you say it](https://forum.zurb.com/t/its-not-what-the-feedback-says-its-how-you-say-it/726)
**Author:** [@Bryan](https://forum.zurb.com/u/Bryan)\ **Replies:** 0\ **Last updated:** [May 30, 2026, 4:38pm UTC](https://forum.zurb.com/t/its-not-what-the-feedback-says-its-how-you-say-it/726 "2026-05-30T16:38:40Z")
Curious how many people are feeling this disruption in their product teams right now? Product and design teams have always had to work through stakeholder and leadership bias. But now with the ability to create AI outpu… --- ## [A.i. + PRD = 1-2-3](https://forum.zurb.com/t/a-i-prd-1-2-3/653)
**Author:** [@EricZ](https://forum.zurb.com/u/EricZ)\ **Replies:** 11\ **Last updated:** [May 28, 2026, 12:55am UTC](https://forum.zurb.com/t/a-i-prd-1-2-3/653 "2026-05-28T00:55:16Z")
Back in 2014, we were writing about the death of the Product Requirements Document (PRD). The thinking behind this post has never been important, as the purpose was to shift away from hardening our thinking about the … --- ## [Why Is Tying Business Impact to Design Work So Hard?](https://forum.zurb.com/t/why-is-tying-business-impact-to-design-work-so-hard/437)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 13\ **Last updated:** [May 26, 2026, 1:57pm UTC](https://forum.zurb.com/t/why-is-tying-business-impact-to-design-work-so-hard/437 "2026-05-26T13:57:37Z")
I ran a survey that captured people with similar product careers (e.g., product leaders, UX designers) and filtered it down to design leads. Most of them highlighted that their worst pain point was being unable to creat… --- ## [Are Engineers Leading The Way Right Now (And Should They)?](https://forum.zurb.com/t/are-engineers-leading-the-way-right-now-and-should-they/716)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 8\ **Last updated:** [May 25, 2026, 4:25pm UTC](https://forum.zurb.com/t/are-engineers-leading-the-way-right-now-and-should-they/716 "2026-05-25T16:25:28Z")
Designers have been falling behind in adoption rate when it comes to AI tooling (or at least so I hear). Engineers are speeding ahead. But, why is this the case? Outputs are increasing, so much so that months of work ar… --- ## [How to prevent brain fry from AI 🧠](https://forum.zurb.com/t/how-to-prevent-brain-fry-from-ai/701)
**Author:** [@MoData](https://forum.zurb.com/u/MoData)\ **Replies:** 13\ **Last updated:** [May 25, 2026, 2:17pm UTC](https://forum.zurb.com/t/how-to-prevent-brain-fry-from-ai/701 "2026-05-25T14:17:29Z")
Interesting article about AI’s impact on critical thinking and how to resolve it. Automating monotonous tasks means there will be much more time spent on deep thinking tasks, which isn’t something that anyone can sustain… --- ## [Keep Automating the Dumb Stuff](https://forum.zurb.com/t/keep-automating-the-dumb-stuff/702)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 9\ **Last updated:** [May 24, 2026, 6:53pm UTC](https://forum.zurb.com/t/keep-automating-the-dumb-stuff/702 "2026-05-24T18:53:38Z")
In your work, how much can you actually automate? How many dumb, repetitive tasks are you doing on a daily basis? Keep automating all of it. The more people can automate the tasks that keep them bouncing from one thing… --- ## [Are we asking the right questions to make decisions? (Q&A)](https://forum.zurb.com/t/are-we-asking-the-right-questions-to-make-decisions-q-a/638)
**Author:** [@Bryan](https://forum.zurb.com/u/Bryan)\ **Replies:** 17\ **Last updated:** [May 24, 2026, 1:39am UTC](https://forum.zurb.com/t/are-we-asking-the-right-questions-to-make-decisions-q-a/638 "2026-05-24T01:39:57Z")
Today we’re digging into an article by @filip\_mishevski called 1000 Questions, 1000 Answers. Filip argues that design is about thinking clearly and asking the right questions before you build anything. The quality of a … --- ## [AI Does More Than You Think (But It Needs Your Help)](https://forum.zurb.com/t/ai-does-more-than-you-think-but-it-needs-your-help/717)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 3\ **Last updated:** [May 24, 2026, 1:10am UTC](https://forum.zurb.com/t/ai-does-more-than-you-think-but-it-needs-your-help/717 "2026-05-24T01:10:37Z")
General LLMs can do a lot, but as we all know, they fall down hard in more specialized/complex areas. Claude is doing a great job at creating models that are fantastic at programming. All of the toolsets, harnesses, mod… --- ## [Building Product in the AI Fog](https://forum.zurb.com/t/building-product-in-the-ai-fog/715)
**Author:** [@Bryan](https://forum.zurb.com/u/Bryan)\ **Replies:** 18\ **Last updated:** [May 23, 2026, 6:28pm UTC](https://forum.zurb.com/t/building-product-in-the-ai-fog/715 "2026-05-23T18:28:58Z")
It’s been a weird kind of existence over the last couple of years trying to reconcile 30 years of design and product experience. Product and design teams are under immense pressure to keep pace with engineering workflows… --- ## [Oh babbyyyy! the future!](https://forum.zurb.com/t/oh-babbyyyy-the-future/711)
**Author:** [@nathaliesmith](https://forum.zurb.com/u/nathaliesmith)\ **Replies:** 8\ **Last updated:** [May 14, 2026, 11:05pm UTC](https://forum.zurb.com/t/oh-babbyyyy-the-future/711 "2026-05-14T23:05:01Z")
Ya’ll - Its Hump Day and nothing makes me “hehe” more these days than the wild west we’re seeing unfold right in front of us. Its pretty cool (and also terrifying) :wink: A new company popped up on my radar today, Memoc… --- ## [Glare v1.0 Release Notes! 🎉](https://forum.zurb.com/t/glare-v1-0-release-notes/706)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 2\ **Last updated:** [May 14, 2026, 4:59pm UTC](https://forum.zurb.com/t/glare-v1-0-release-notes/706 "2026-05-14T16:59:34Z")
We did it crew- finally Glare v1.0 is here!!! Here’s our core list of updates from the v0.9.9.9.8 jump to v1.0: 1) We added new AI Prompt and AI Skill components To account for our new skills and prompts for Glare, we’… --- ## [How AI Skills Change The Game](https://forum.zurb.com/t/how-ai-skills-change-the-game/710)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 2\ **Last updated:** [May 14, 2026, 4:58pm UTC](https://forum.zurb.com/t/how-ai-skills-change-the-game/710 "2026-05-14T16:58:17Z")
If you’re anything like me, the first time I heard of an AI-skill – a piece of information that an agent can use when a use case fits the scenario (yes I’m using em dashes) – I thought, “why the hell would I ever use tha… --- ## ["Interpassivity" and You](https://forum.zurb.com/t/interpassivity-and-you/705)
**Author:** [@EricZ](https://forum.zurb.com/u/EricZ)\ **Replies:** 2\ **Last updated:** [May 13, 2026, 4:41pm UTC](https://forum.zurb.com/t/interpassivity-and-you/705 "2026-05-13T16:41:36Z")
Came across a great article by Pavel Samsonov on Interpassivity, and our current situation in design as companies continue to adopt and build on agentic LLMs. AI did not usher in the phenomenon of interpassivity. It em… --- ## [Preventing Fry-brain as a Software Engineer](https://forum.zurb.com/t/preventing-fry-brain-as-a-software-engineer/704)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 3\ **Last updated:** [May 13, 2026, 4:01pm UTC](https://forum.zurb.com/t/preventing-fry-brain-as-a-software-engineer/704 "2026-05-13T16:01:21Z")
Bouncing off of @MoData’s post: How to prevent brain fry from AI 🧠 , I decided to create my own list of engineering-specific ways to reduce chronic stress while improving performance. 1) Slow Down Slowing down might see… --- ## [AI Accelerated Output. We Built Glare](https://forum.zurb.com/t/ai-accelerated-output-we-built-glare/707)
**Author:** [@Bryan](https://forum.zurb.com/u/Bryan)\ **Replies:** 1\ **Last updated:** [May 12, 2026, 4:54pm UTC](https://forum.zurb.com/t/ai-accelerated-output-we-built-glare/707 "2026-05-12T16:54:08Z")
Hi, I’m Bryan, ZURB’s chief instigator for anyone new to Glare. We built Glare because product and design teams are entering a different kind of pressure. AI is making it easier than ever to generate concepts, flows, a… --- ## [More accurately measure your site's performance with RAAEE](https://forum.zurb.com/t/more-accurately-measure-your-sites-performance-with-raaee/690)
**Author:** [@MoData](https://forum.zurb.com/u/MoData)\ **Replies:** 5\ **Last updated:** [May 12, 2026, 3:38pm UTC](https://forum.zurb.com/t/more-accurately-measure-your-sites-performance-with-raaee/690 "2026-05-12T15:38:53Z")
Just read a great article by Diego Villarroel on tracking more than just surface level clicks. There’s such a depth in metrics that you can track for each part of a web experience, like session duration, time to firs… --- ## [Turning Content into Tools](https://forum.zurb.com/t/turning-content-into-tools/703)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 3\ **Last updated:** [May 5, 2026, 4:00pm UTC](https://forum.zurb.com/t/turning-content-into-tools/703 "2026-05-05T16:00:13Z")
Content has always been thought of as a way to garner attention and to frame your business as a leader in the topic it’s specialized at. It’s also used as a tool to organize your thoughts and catalog what your brain is p… --- ## [Future Proof Your Products](https://forum.zurb.com/t/future-proof-your-products/700)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 4\ **Last updated:** [May 1, 2026, 4:03pm UTC](https://forum.zurb.com/t/future-proof-your-products/700 "2026-05-01T16:03:40Z")
One question that keeps coming to mind is how do we future-proof the things that we’re currently building? Based on my experience with engineering and working with highly capable models like Claude’s latest Opus 4.7 or … --- ## [How Do Designers Design AI-centric UIs? (And should they?)](https://forum.zurb.com/t/how-do-designers-design-ai-centric-uis-and-should-they/698)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 2\ **Last updated:** [April 28, 2026, 5:23pm UTC](https://forum.zurb.com/t/how-do-designers-design-ai-centric-uis-and-should-they/698 "2026-04-28T17:23:33Z")
@EricZ has done some interesting work putting together UI interfaces for tools that produce AI outputs. But now the question is, how do designers also put in their piece when it comes to the design of the agents themselv… --- ## [Why You Should Be Automating Feedback (And Why You Shouldn't)](https://forum.zurb.com/t/why-you-should-be-automating-feedback-and-why-you-shouldnt/695)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 3\ **Last updated:** [April 27, 2026, 5:28pm UTC](https://forum.zurb.com/t/why-you-should-be-automating-feedback-and-why-you-shouldnt/695 "2026-04-27T17:28:26Z")
Feedback is central to products that convert. A strong feedback loop, sprinkled in with discipline and excitement will drive you to a successful product. I used to watch recordings that my team would send me, delivering… --- ## [The case for different (or sameness)](https://forum.zurb.com/t/the-case-for-different-or-sameness/697)
**Author:** [@Bryan](https://forum.zurb.com/u/Bryan)\ **Replies:** 2\ **Last updated:** [April 27, 2026, 4:57pm UTC](https://forum.zurb.com/t/the-case-for-different-or-sameness/697 "2026-04-27T16:57:34Z")
Took a bit of a break to energize! I’ve been back in conversations with product and design leaders through my sales conversations. Two things have really stuck out: Design teams building in vacuums created by a produc… --- ## [Prototyping the Design Process with AI](https://forum.zurb.com/t/prototyping-the-design-process-with-ai/699)
**Author:** [@EricZ](https://forum.zurb.com/u/EricZ)\ **Replies:** 0\ **Last updated:** [April 27, 2026, 4:49pm UTC](https://forum.zurb.com/t/prototyping-the-design-process-with-ai/699 "2026-04-27T16:49:19Z")
One challenge of integrating AI into a design process is accounting for the meta aspects of what design is all about. Prototype a design using AI? Sure! Use AI to build multiple prototypes sooner in the design process?… --- ## [Finally Getting to a Point Where We're Confidently Improving AI Output](https://forum.zurb.com/t/finally-getting-to-a-point-where-were-confidently-improving-ai-output/696)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 8\ **Last updated:** [April 27, 2026, 4:46pm UTC](https://forum.zurb.com/t/finally-getting-to-a-point-where-were-confidently-improving-ai-output/696 "2026-04-27T16:46:08Z")
Improving AI outputs is actually a lot trickier than it looks. We’ve gone through dozens, if not hundreds of cycles of iteration with little to no progress to make up for the work, spanning across several AI tools we’ve … --- ## [When Does It Actually Make Sense to Use AI Agents?](https://forum.zurb.com/t/when-does-it-actually-make-sense-to-use-ai-agents/691)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 14\ **Last updated:** [April 27, 2026, 4:44pm UTC](https://forum.zurb.com/t/when-does-it-actually-make-sense-to-use-ai-agents/691 "2026-04-27T16:44:45Z")
I’ve noticed from one technical leader who I follow that mentioned that it doesn’t make sense to start off with an agent. Do we agree here? --- ## [A.I. Infrastructure Progress and Security](https://forum.zurb.com/t/a-i-infrastructure-progress-and-security/692)
**Author:** [@EricZ](https://forum.zurb.com/u/EricZ)\ **Replies:** 1\ **Last updated:** [April 6, 2026, 4:23pm UTC](https://forum.zurb.com/t/a-i-infrastructure-progress-and-security/692 "2026-04-06T16:23:02Z")
There’s been a lot of flux in the A.I. space this past week, with the shut down of OpenAI’s Sora product, shake-ups at Oracle, and the war in Iran having broader economic consequences. Oracle announced a layoff of 18% o… --- ## [Story Never Dies](https://forum.zurb.com/t/story-never-dies/681)
**Author:** [@EricZ](https://forum.zurb.com/u/EricZ)\ **Replies:** 3\ **Last updated:** [March 27, 2026, 7:57pm UTC](https://forum.zurb.com/t/story-never-dies/681 "2026-03-27T19:57:59Z")
We’re moving quickly to adopt new tools, workflows, and ways of thinking about work. But… One thing is not changing, and actually becoming even more valuable; likely because it’s closely tied to our humanity. That thin… --- ## [A Strong External API is The Foundation To Powerful Agent Capabilities](https://forum.zurb.com/t/a-strong-external-api-is-the-foundation-to-powerful-agent-capabilities/688)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 1\ **Last updated:** [March 26, 2026, 3:50pm UTC](https://forum.zurb.com/t/a-strong-external-api-is-the-foundation-to-powerful-agent-capabilities/688 "2026-03-26T15:50:13Z")
I’m finding more and more that having a super strong foundation with your product’s API will make our break agents using your service. No validation? :bomb: No verbose error messaging? :bomb: A multitude of options fo… --- ## [Building Your Own Agents: The Three Fundamental Concepts of Agentic Abilities](https://forum.zurb.com/t/building-your-own-agents-the-three-fundamental-concepts-of-agentic-abilities/686)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 0\ **Last updated:** [March 24, 2026, 3:02pm UTC](https://forum.zurb.com/t/building-your-own-agents-the-three-fundamental-concepts-of-agentic-abilities/686 "2026-03-24T15:02:32Z")
ChatGPT isn’t just an LLM. Claude isn’t just an LLM. These tools have several things that allow them to be as powerful as they are now. They can: Summarize huge amounts of data Search the web Download and parse CSVs, … --- ## [What Actually Happens When You Replace Your Engineering Team with AI](https://forum.zurb.com/t/what-actually-happens-when-you-replace-your-engineering-team-with-ai/685)
**Author:** [@ben](https://forum.zurb.com/u/ben)\ **Replies:** 2\ **Last updated:** [March 23, 2026, 3:34pm UTC](https://forum.zurb.com/t/what-actually-happens-when-you-replace-your-engineering-team-with-ai/685 "2026-03-23T15:34:42Z")
This was a fantastic read by Ala Stolpnik. Here are my favorite quotes: The displacement isn’t purely about AI capability. It’s also about which humans treat their work as a craft versus a paycheck. The hard part… [Previous page](https://forum.zurb.com/latest.md) [Next page](https://forum.zurb.com/latest.md?page=2)