# Presenting UX Data So It Clicks

**URL:** <https://forum.zurb.com/t/presenting-ux-data-so-it-clicks/459>\
**Category:** Storytelling\
**Created:** [December 21, 2025, 2:58am UTC](https://forum.zurb.com/t/presenting-ux-data-so-it-clicks/459 "2025-12-21T02:58:27Z")\
**Posts on this page:** 5\
**Page:** 1

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**Author:** ![Bryan](https://yyz2.discourse-cdn.com/flex034/user_avatar/forum.zurb.com/bryan/32/448_2.png) [@Bryan](https://forum.zurb.com/u/Bryan)\
**Post date:** [December 21, 2025, 2:58am UTC](https://forum.zurb.com/t/presenting-ux-data-so-it-clicks/459/1 "2025-12-21T02:58:27Z")

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We shared some of our [fintech product findings in a carousel](https://www.linkedin.com/posts/zurb_why-financial-products-work-but-still-lose-activity-7408179788907106304-Di7N), exciting!

I think the challenge of working with UX metrics is that it can be hard for people to see what’s actually happening. Even with solid data, using it to guide decisions does not always click for people. Outside of deeper customer conversations, many teams still struggle to understand how this kind of data fits into their day-to-day decision-making.

The unlock is unreal, though.

 ![notifications](https://canada1.discourse-cdn.com/flex034/uploads/helio/original/1X/eceeca3c66ef9a4953b3e273bd9b01543869cffe.png)

These are the layers behind the work as it relates to notifications. Curious which ones stand out to you.

- [Notifications test](https://my.helio.app/report/01K9TS1KRC6XC2F5ZN9TBA4XRF)  
A UX metrics test of the Robinhood notifications run in Helio.

- [Notifications concept page](https://glare.helio.app/measure/concepts/fintech/notification-center)  
An overview of the notification concepts and how the UX metrics were collected.

- [Carrousel of design signals](https://www.linkedin.com/feed/update/urn:li:activity:7408179788907106304)  
A PDF that walks through multiple design ideas, including Robinhood notifications.

- [Blog post explaining ideas](https://zurb.com/blog/why-financial-products-work-but-still-lose-trust)  
A deeper write-up of the five core concepts, with Robinhood notifications as one example.

- [Board of Financial Experiments](https://www.figma.com/board/fBUZyy84WBRbrQx9qXf1gx/ZURB-Glare-Diagrams?node-id=14748-411&t=c0kAqkOykEC7rvUR-1)  
A collection of 20 fintech experiments across marketing and product pages.

We’re excited to keep leaning into these ideas and grateful for the feedback.

> **[Why Financial Products Work but Still Lose Trust | ZURB](https://www.linkedin.com/posts/zurb_why-financial-products-work-but-still-lose-activity-7408179788907106304-Di7N)**
>
> Most financial products are “working.”
> 
> And that’s exactly the problem.
> 
> Login works.
> Onboarding completes.
> Dashboards load.
> Filters exist.
> Settings are configurable.
> 
> And yet, across hundreds of user sessions, the same quiet patterns keep showing...

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**Author:** ![nathaliesmith](https://yyz2.discourse-cdn.com/flex034/user_avatar/forum.zurb.com/nathaliesmith/32/443_2.png) [@nathaliesmith](https://forum.zurb.com/u/nathaliesmith)\
**Post date:** [December 22, 2025, 10:24pm UTC](https://forum.zurb.com/t/presenting-ux-data-so-it-clicks/459/2 "2025-12-22T22:24:37Z")

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YUUUSSS! Great work here, team. Leaning into closing the gap between “we have metrics” and “we act on them” - lets dooooo this!

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**Author:** ![MoData](https://yyz2.discourse-cdn.com/flex034/user_avatar/forum.zurb.com/modata/32/1182_2.png) [@MoData](https://forum.zurb.com/u/MoData)\
**Post date:** [December 23, 2025, 4:44pm UTC](https://forum.zurb.com/t/presenting-ux-data-so-it-clicks/459/3 "2025-12-23T16:44:21Z")

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Just saw that @Hanna mentioned in another thread assessing the financial impact of design. This might be a bit on the nose, but our case studies on financial products definitely speak to the value of design decisions!

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**Author:** ![Hanna](https://yyz2.discourse-cdn.com/flex034/user_avatar/forum.zurb.com/hanna/32/494_2.png) [@Hanna](https://forum.zurb.com/u/Hanna)\
**Post date:** [January 5, 2026, 1:28pm UTC](https://forum.zurb.com/t/presenting-ux-data-so-it-clicks/459/4 "2026-01-05T13:28:25Z")

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This is priceless, thank you

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**Author:** ![Bryan](https://yyz2.discourse-cdn.com/flex034/user_avatar/forum.zurb.com/bryan/32/448_2.png) [@Bryan](https://forum.zurb.com/u/Bryan)\
**Post date:** [January 5, 2026, 5:41pm UTC](https://forum.zurb.com/t/presenting-ux-data-so-it-clicks/459/5 "2026-01-05T17:41:15Z")

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No problem- I’m curious from your perspective, of the ideas shared, which parts resonate the most, and which are confusing.

We’re commited to making these ideas even easier to understand, and it’s helpful to get your perspective @Hanna!
