We just updated our Loyalty UX metric page, which is based on the classic Net Promoter Score (NPS) formula. It’s a fast way to measure how likely users are to recommend your product—and a great signal for long-term trust and satisfaction.
On the page, we walk through an example from an ad management platform that used NPS to see how their recent redesign affected user loyalty. It’s a real-world look at how you can use this metric to track impact and get feedback that goes beyond just usability.
See the Loyalty UX Metric in Action
Discussion
Is the example helpful? Would you feel confident using Loyalty in your own testing after reading it? We’d love your feedback—especially on what’s clear and what could be improved.
Take a look at our Loyalty page and let us know what you think about using this metric:
- Very Clear
- Somewhat Clear
- Neutral
- Somewhat Confusing
- Very Confusing