A really great post by @Bryan
Meaning seems to role down to everything else. It also goes back to what the WHY is and how teams can start to lean into discovering this more as the execution requirements lessen.
Great callout here @ben. Dennis nails this! Usability gets you in the door, but meaning is what keeps people around. UX metrics are how teams finally see those deeper signals instead of guessing at them.
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I like the thinking around Subjective vs Objective- that’s a different way to frame how users might experience something.
Applying this to Glare…
Measure (Ultimately, you can validate usefulness)
This is where we are focus on measuring intent. It is mostly objective. This is where you find out whether the idea makes sense and whether people can move through it without friction. This strengthens the idea that usefulness is measurable long before you worry about delight.
Focus (you can understand how much people desire something)
This is where subjective signals become the star. You learn whether people want, prefer, trust, or enjoy something more than something else. It could be usability, but here’s where you can start comparing based on “what is better.”
These are higher-order needs in most cases- it’s the difference between a good product and a great product.
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Yeah- definitely a good one to think about!
Yes- thanks for expanding. Definitely makes sense!
Feels like the two halves of this pyramid (subjective and objective) also match well with our behavioral and attitudinal groups of UX metrics.
The base of the pyramid can be measured by observing behavior, while the tip of the pyramid is measured by augmenting the behavioral signals with input about users’ attitudes and impressions.
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